Habitat are a hospitality marketing company. Habitat’s clients are predominately pubs and clubs so their brand identity needed to be professional and trustworthy yet a little playful so as to suit the industry they work in.
The logo consists of a custom script wordmark accompanied by the hero tagline “Helping Hospo Grow”. We then created a suite of icons that represent the industry, the type of services Habitat offer as well as incorporated some of Maddy’s signature phrases.
While this project needed to result in a professional brand identity, we could not overlook how much the owner Maddy is such a massive part of Habitat. Her personality is represented throughout the brand.
"Before working with TCC our branding was not reflecting the business as it currently is, despite being a marketing business with a stack of fun clients. After working with TCC everything is cohesive. I have everything I need to take care of every aspect of our communication - and it perfectly conveys what clients can expect when dealing with us. TCC delivered exactly what I was after and it was such a pain-free process."
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